We hyper-target local homeowners based on life events, not guesswork

We put you in front of homeowners the moment their situation changes, before the flood of competitors even knows they exist. This isn’t random targeting. This is timing leverage. Nationwide.

Built for local brands to drive new customers and repeat business

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Target homeowners who need you now

Buying Power

These homeowners have strong equity and property value, giving them the financial ability to invest in home improvements and services.

Property Fit

These homes meet the physical requirements for the service, including location, property type, lot size, and layout that support the project.

Action Trigger

These homeowners show clear signs of needing services now due to life events, ownership timing, or changes in property condition.

Available targeting segments

NEW HOMEBUYERS

PRE-MOVERS

ESTABLISHED OWNERS

PRE-PROBATE

HIGH-EQUITY

FREE & CLEAR

PRE-FORECLOSURES

WEALTHY LOCALS

BUSINESS OWNERS

How the system works

1. We Build Your Hotlist

We identify local homeowners using life events, equity, and property data so you reach the right people at the right time.

2. We Create Your Campaign

We create your messaging, offer, and multi-touch sequence so homeowners understand your value as the clear choice.

3. We Print & Deliver Weekly

We print and mail your postcards each week, timed to reach homeowners during key moments when they are ready to act.

4. You Get Consistent Opportunities

Prospects engage with your message, call or click, and reach out to you, creating a steady flow of exclusive inbound opportunities.

High-converting designs

& funnels

CHOOSE YOUR PLAN

Start your monthly pipeline

Homeowner Hotlist

Perfect for businesses running

their own direct mail

Do-it-yourself direct mail

 

Weekly homeowner data

 

Hyper-target life events

 

Single-family homes only

 

Consistent, fresh pipeline

 

Delivered via secure link

 
$99
/ month

Hotlist Lead System

Get a consistent, hands-off,

exclusive lead flow

Done-for-you direct mail

 

Weekly homeowner data

 

Multi-touch campaign sequences

 

High-converting design + messaging

 

Quick fulfillment process + printing

 

Weekly execution and delivery

 
$999
MOST POPULAR

Chad Cockerill, American Plumbing Services

“This actually works.”

After implementing a consistent outreach approach to new homeowners, American Plumbing Services moved away from one-off marketing efforts and built a more reliable pipeline. They typically started seeing initial responses within 30–45 days, with noticeable improvements in offer conversions and repeat service opportunities over time.”

Reach New Homeowners Before Anyone Else Does.